Hello,
I’m Jen

Responsible for front-end development and design of over 100 agency websites, including direction of the team’s junior front-end developer and implementation of changes based on Google Analytics data to improve conversions.

Created all digital marketing campaigns. Developed email campaign templates that could be utilized across a continually growing number of insurance agencies. Produced websites and front-end code both by hand and using a content management system (Sitecore).

Web design and development specializing in clean, easy to use design for small businesses, non-profits, schools, and freelancers. Sites are built using WordPress or Drupal as a Content Management Solution and include custom theme design and plugin integration.

Managed and deployed more than 25 monthly email campaigns, created forms for surveys, data collection, and contests, and assisted in the design and development of the Mohegan Sun website.

Maintained website content of four high traffic e-commerce websites, managed, designed, and deployed bi-monthly email blasts and worked with E-commerce Manager on SEO efforts.

Maintained and developed website content for the Jewish Federation and Jewish Foundation of Greater New Haven. Created the first email campaign and template system to help promote fundraising efforts and events. Also supported general marketing efforts promoting events and fundraisers including print pieces.